SEMrush Content Marketing Toolkit: How To Create and Promote A Content

 Creating, Promoting And Managing Your Content To Get More Traffic

 The SEMrush Content Marketing Toolkit is a great tool that enables you to use the appropriate strategies to boost your traffic by creating, promoting and managing your content. In other to be able to boost your traffic, you’ll also need to focus much on your content’s SEO strategy aspect. You’ll find all the appropriate tools which will help you to come out with great content in this toolkit. The SEMrush content marketing toolkit will enable you to perform numerous functions. These functions each is very important and therefore you’ll need to know and understand them well. This tutorial will best guide you through as you learn to know the SEMrush Content Marketing Toolkit. 

 WHAT IS SEMRUSH CONTENT MARKETING TOOLKIT

 To increase traffic that you get on your website, you’ll need to incorporate with some strategies. The SEMrush content marketing toolkit is a content marketing toolkit that provides you with all the strategies needed to come out with great content that will get more traffic. With that said, let’s look closely to the tool. By using this toolkit, you’ll get access to some important tools such as the following:

  • Content Audit Tool
  • SEO Writing Assistance
  •  Keyword Magic Tool
  • Topic Research
  • SEO Content Template
  • Brand Monitoring Tool
  • Social Media Poster  

 Each of these tools will guide you to deal properly with the kind of content you want to come out with or even if you already have an existing content, some of the tool such as content audit will enable you to manage or audit it.

Content Audit Tool

The SEMrush content audit is a tool that enables you to monitor your content performance. It is found the Content Analysis and Optimization tools. This tool can also be termed as Technical SEO tool. The tool enables you to see how users can easily interact with your content, how your content interact with other websites and search engines. To see how you'll optimize your content for more conversions, the tool will enable you to connect to Google Search Console and Google Analytics tools. These tools will enable your to see your content performance in search engines and will guide you through how to optimize your content. 

SEMrush Content Adit





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Semrush's content audit


 

 

 

 

 

 

 

 

 

 

           To start using the tool, lunch it under the projects section and select one of your blog. On the 'Content Stets' tab, you'll be able to see groups such as 'Re-Write or Remove', 'Need to Update', 'Quick Review' and 'Poor Content'. The Rewrite or Remove group shows pages that are older that 24 month and has got views less than 15 times during the past 30 days. The Need to Update group consist of pages published more than 6 months ago and has got views less than 15 times in the last 30 days. The Quick Review group shows pages that are less than 6 months old and has got views more than 15 times during the last 30 days. And the Poor Content group shows pages less than 200 words long.   

   SEO Writing Assistance 

 The SEO Writing Assistance is the tool that enables you to analys how well your text was written as compared to your competitors. It also provide you with ideas for your content to be improved on the aspects where there is the need accordingly. You will be able to add missing keywords, improve the readability of your text to also improve the overall score of your content. At this time, your content will be able to rank well in Google search.  

When you launch the tool in the Google docs or on your WordPress website, you’ll be able to create a content template also add up to 30 keywords you intent to target with your piece of content

SEO Writing Assistance

 

 

 

 

 

 

 

 

 The SEO Writing Assistance is a powerful tool to the extent that it provides you key metrics by analyzing your content as compared to your top ten competitors according to your target keyword and grant the following features  

Readability Score which shows your text’s difficulty. The feature highlight on words or sentences that are difficult to pronouce or read.

Words Count is the leght of your text and gives suggestion on the appropriate text leght for your content.

The Target Keywords List shows all the kyewords which have been added to your content or which will be appropriate to be added to improve SEO. When you hover over the text, you will see their volume and difficulty.

Another important metrics is the recommend Keyword list which shows keywords that are related to your text semantically. You can add these keywords to your text accordingly.

To start using to tool, you can download it from Google Chrome store or install it using the Plugin section of the WordPress website. 

 Keyword Magic Tool

One powerful and important tool found within the Content Research and Ideation tools is the Keyword Magic tool. In other to make your content rank well in the Google SERP, you’ll need to find relevant keywords for your content. The Keyword Magic Tool is enables you to use seed keyword to get relevant topic and useful keywords to use for creating your content to rank high in search engines.

 When you launch the tool, you will need to enter your seed keyword and select the desired database. Let’s say “technical SEO”, and in the “United States database. This way, we will get top keywords simentically related to the search. We can also use the match filters to narrow down our search to get the desired result.

Broard Match

Phrase Match

And Exact Match
Keyword magic tool

 

 


 

 

 

 

 Broad Match is set by default. It includes variations of all forms of a seed keyword in any word order.

Phrase Match provides keywords which may include your seed keywords in a variety of orders. This filter uses the format of seed keywords.

Exact match is the most strict filter. It shows keywords that contain seed keywords in the exact form and order.

Clicking on the “Question” button enables you to get question base keywords that contains your seed keyword. This is helpful because it enables you to know the questions your audience are asking. This also enables you to provide relivant answers to the questions your audience are asking. And in the end of it all boost your rankings in Google.  

Topic Research Too 

The Topic Research Tool will enable you to find relivant topic to write about in other to be able to come out with great contents on your website. You also be able to get sub-topics to cover where you can come out wit great contents.  

The tool provides you with three important features.

What topic to write about

What kind of content you have not covered and must cover

And What contents have been created by your competitors

Topic research tool

 
When you start the tool, you can narrow down your search to the city level to get suggestion for a specific location. After this you will also get more suggestion you can write other content about. When you search a specific topic, the tool provides you with other more subtopics arranged in a circle around the queried topic.

 Difficulty: which shows how hard it is to rank for this topic.

And Topic Efficiency: which is the ratio of the volume to difficulty. Higher topic efficiency shows higher volume and low difficulty.
The SEMrush Content Marketing Toolkit is a powerful tool that enables you to boost your traffic and rank high in the search engines. To try the tool on your own subscribe for free 7 day trial here.
Thank you
 

 

 

 

 

 

 

 

 

  



 

 

 

 

 

 

 

  


 

 

 

 

                                                                 

 

 

 

 

 

         


 

 

 

 

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